our mission

Connecting marketing and communications experts with progressive candidates and causes.

 
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Our Story

Skilled Volunteers Moved to Action

Like countless Americans, many in the advertising and marketing community have been moved to action since the 2016 election. We have been inspired by the thousands of people who have marched, volunteered, and even run for office in support of progressive causes.   

Marketing professionals know better than most that it takes resources, talent, and expertise to navigate the increasingly complex communication landscape these candidates and organizations face — we do it on behalf our clients every day. 

 

Connect and Mobilize

Civic Power of Media was created to connect skilled volunteers from the world’s best marketing and advertising organizations with candidates and causes who need experienced communications professionals to navigate an increasingly complex communications landscape.

 

who we support

  • Candidates who believe that government can be a positive force in people’s lives 
  • Candidates with limited staff and limited budgets
  • Campaigns and organizations that needs savvy marketers to activate Get Out the Vote efforts

 

 

Our Services

CPM Volunteers are trained to deliver the following:

 

Digital Marketing Strategy and Execution

This includes best practices, content distribution, digital media, search, and social activation and amplification


Public Relations

This includes media training, media kit development, executive coaching, and crisis management


Social Media Planning, Design, Execution

Across all major platforms – Facebook, Twitter, Snapchat, Instagram

 

Tool Kit Development

including customizable templates and wireframes for all social platforms.  Bespoke design also available


Digital Advertising Campaign Management

including campaign set up, monitoring, optimization, and analysis/reporting


Voter Registration and Get Out the Vote Efforts

including templated creative and standardized media recommendations

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Our Volunteers

CPM recruits its volunteers from advertising agencies, public relations, and media organizations in key marketing hubs – New York, LA, Chicago, and San Francisco.

Mid-level practitioners to executive-level consultants. 

At least 3 years of experience managing Digital Media and Public Relations programs for major brands and clients.

Fully vetted by local CPM leadership – only approved volunteers are connected to campaigns.


 

About Us

 

Founded 2017 by LA-based Agency veterans, Civic Power of Media is a national non-profit organization with local hubs in major advertising markets – Los Angeles, New York, and San Francisco. 

 
 
 

 
 
 
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SUSAN TAYLOR,
Co-founder

Susan is a career veteran of the entertainment and advertising industries in film, television and theater.  Currently, she is President of an entertainment agency specializing in multi-media planning, execution, search and social services, programmatic targeting & buying, consumer research, data & analytics.

Susan is a life-long Democrat, volunteering and contributing to numerous campaigns.  She is also on the Board of Directors of School on Wheels, a Los Angeles based non-profit devoted to arranging tutors for homeless children.

susan@civicpowermedia.com

 
 

 
 
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ADAM VERNICK,
Co-founder

Adam is a digital media executive with more than 18 years of experience working in the LA and San Francisco advertising community. Currently, Adam serves as a Managing Partner for a global media and technology agency, where he oversees the company’s Los Angeles office. In this role, Adam manages the domestic entertainment accounts, as well as eleven major markets across Europe, Latin America and Asia. The Agency manages cross channel planning and buying in all markets with an emphasis on digital strategy, including search, social, audience development and analytics.

Adam is a committed Democrat and a firm believer in the liberal and progressive agenda that the party represent. 

adam@civicpowermedia.com

 

Connect to learn more about the Civic Power of Media

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